It’s a trend that has a number of implications for publishers and media companies. The biggest of these, perhaps, is in the disruption of traditional advertising models, as more and more businesses shift their focus – and advertising budgets – towards these platforms. There are content implications too. In response to changing habits and preferences, publishers may need to adapt their content strategies to align with audience and advertiser needs. This may include incorporating more product reviews, sponsored content, or affiliate links into their work.As we look ahead, eCommerce is only expected to keep growing, making it a market that’s too big for publishers to ignore. Here’s what you need to know.
Origen: eCommerce and Publishing in 2023: 5 key charts | What’s New in Publishing | Digital Publishing News
