Having spent five years editing The Sun, David Yelland thought he knew a thing or two about public relations when he joined PR agency Brunswick.But by the end of the first week, he says: “I realised that I hardly knew a thing”.And now, together with the former communications chief to Queen Elizabeth II, Simon Lewis, Yelland hopes to disabuse both journalists and the wider public of some misconceptions about the PR industry.Yelland and Lewis spoke to Press Gazette ahead of the launch of When It Hits The Fan, the new eight-part BBC Radio 4 podcast on BBC Sounds which they will be presenting from Wednesday 6 September about what happens inside organisations amid a crisis.
Origen: Ex-Sun editor David Yelland: PRs lying is ‘far less common than you’d think’
