‘Exploration and experimentation are key to media’s survival’ – what AI can do for your newsroom – and audience – WAN-IFRA

Tech innovations have been disrupting the media industry since the turn of this century. And if the advent of the internet – and later, social media – is anything to go by, AI poses a real threat to how and what we communicate, and how those comms are received.Earlier this month, one of the world’s leading AI data scientists, Geoffrey Hinton, resigned from Google out of concern that companies aren’t ensuring that generative AI is being used ethically. And just last week, OpenAi founder Sam Altman, creator of ChatGPT, told a US Senate hearing on the impact of AI that industry regulation was crucial as AI becomes “increasingly powerful.”

Origen: ‘Exploration and experimentation are key to media’s survival’ – what AI can do for your newsroom – and audience – WAN-IFRA