How the Seattle Times hit 81,000 digital subscribers while avoiding ‘deep discounting’ and the ‘volume chase’ – Press Gazette

The Seattle Times now has 81,000 digital-only subscribers, establishing its position as one of America’s leading metropolitan news titles for paid online readers.The title, independently owned by publisher Frank Blethen, has grown its digital subscriptions total by 10% – from 73,0000 – over the past 12 months. The figure has doubled in three years from 41,000 in January 2019.

Origen: How the Seattle Times hit 81,000 digital subscribers while avoiding ‘deep discounting’ and the ‘volume chase’ – Press Gazette