European Union privacy regulators have ruled that Meta META -0.63% Platforms Inc. shouldn’t require users to agree to personalized ads based on their online activity, according to people familiar with the decision, a ruling that could limit the data that Meta can access to sell such ads.A board representing all EU privacy regulators on Monday approved a series of decisions ruling that EU privacy law doesn’t allow Meta platforms, such as Instagram and Facebook, to use their terms of service as a justification for allowing such advertising, the people said.
Origen: Meta’s Targeted Ad Model Faces Restrictions in Europe – WSJ
