Snapchat is introducing a new way for creators on the app to earn money. The platform is testing mid-roll ads that appear in the Stories of a small group of US creators, with a wider rollout happening in the coming months.When an ad is placed within a Snap Star’s Story, Snapchat will share the revenue with the creators. The company says the revenue share is based on a formula that takes into account metrics like posting frequency and engagement. The feature is only available to Snap Stars, who are creators or public figures with large followings that have been verified on Snapchat, indicated by a gold star.
Origen: Snapchat will put ads within stories and share the money with creators – The Verge
