Time plans to launch a new commerce website next quarter powered by content created by a team of editors and writers at Taboola, executives told Axios.Why it matters: “It’s it’s a long-term investment,” said Taboola CEO Adam Singolda, referencing the five-year agreement between Taboola and Time.The agreement is designed to be long-term so that both Taboola and Time can build trust among consumers and Time readers in commerce recommendations, he added.Time’s new CEO, Jessica Sibley, told Axios that the two companies “are mutually committed to building this business together.”

Origen: Time will launch a new commerce site powered by Taboola

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